Two weeks in and the new TradingFloor.com is off to a great start
It’s hard to believe, but the new TradingFloor.com has been up and running for two weeks now. In that time, we have received a lot of valuable feedback from our members and clients regarding the new site and what it is offering.
As you know, our goal is to transform trading into a new social experience, where traders can share their trades with their peers, follow and copy other traders, as well as trade directly from TradingFloor.com.
Saxo Bank continues to develop its new social trading platform, beta.TradingFloor.com. Photo: Saxo Bank
We are well on the way to achieving many of our aims since becoming the world’s first serious financial player to move into multi-asset online social trading.
I have mentioned previously that we are continuing to develop the site as it is in beta mode. And because we are very much a client-driven bank, we will always welcome your feedback on what you think about the new TradingFloor.com and what you feel could enrich or optimise the site.
Currently, our primary focus is on fully migrating everything over to the new TradingFloor from the old site, which will be shutting down soon. We appreciate that many of you are used to the old site and are still discovering the new TradingFloor.com, but it is very important to us that we make the transition as smooth as possible for you.
Our developers are also working on connecting the new TradingFloor.com with social networks such as Facebook, Twitter and LinkedIn. Many of you will be familiar with the social network sign-in feature on the old site and soon, you will have it on the new TradingFloor.com and will be able to share your favourite news, views and analysis with your followers.
Saxo Bank is aware that mobile is the future and many clients like to trade and read market-moving news on the go, whether it’s from their iPads, tablets and smartphones. I am accessing the new TradingFloor from my iPad and while it works very well, it is still not as optimised as it should be. But again, that is something we are working on.
I am really delighted that we are getting such valuable feedback from all of you and hope you keep your comments coming. In the meantime, watch this space for regular updates from me.