Article / 02 March 2015 at 8:32 GMT

#TechWeek: Why cutting-edge mobile matters to Saxo

Co-founder and CEO / Saxo Bank A/S
Denmark
  • Mobile World Congress in Barcelona runs from March 2-5
  • Congress at cutting-edge of mobile technology across all spectrums of life
  • Saxo Bank customer service and products firmly focused on mobile technology
  • TradingFloor.com's #TechWeek campaign kicks off today

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Lionel Messi won't be the only kid in town this week as the massive Mobile World
Congress starting today looks set to temporarily take the limelight. Photo: istock

By Kim Fournais

We've always put technology at the heart of our strategy at Saxo Bank. 

With the evolution of the smart phone over the last few years to become in essence a more elegant version of the PC, mobile technology is central to what we are trying to achieve here.

It's not surprising then that the Mobile World Congress which starts today in Barcelona and runs through to Thursday is something that we will be taking a keen interest in.

Over the next four days, we'll have regular reports from Barcelona while we'll also be focusing on some of the mobile companies that will be looking to make a splash in Spain.

Of course, the likes of Apple, Samsung and Twitter will all fall into that remit, and Peter Garnry will lead our coverage here, but we'll also be looking at some of the names that you may not know so much about.

China's Xiaomi, Meizu and Coolpad will feature heavily in Neil Flynn's cover-all piece on the Chinese mobile market on Wednesday, and it will be of no surprise that the likes of Alibaba and Baidu are busily encroaching on the domestic market.

With Chinese stocks rallying again after Prime Minister Li Keqiang last week called for a more active fiscal policy and the People's Bank of China cutting the benchmark one-year lending rate by 25 bps on Saturday, these are the kind of stocks that could well be worth paying close attention to in the run up to key budgetary meetings this month.

What are we doing?

With all this focus on the Barcelona gathering and the market-moving breakthroughs that might be unveiled this week, you might be forgiven for wondering what Saxo Bank has in the pipeline over the coming months.

The answer to that one is quite a lot. We can't reveal that much at this stage but suffice to say that we are close to signing off on a fantastic platform that we're pretty excited about.

Our SaxoTrader with which you are all probably well familiar has of course served us well and will continue to do so for the foreseeable future but the bank has a relentless drive to improve the technology and our new platform is based on three fundamental principles: Faster, better, easier.

The multi-asset trading strategy that enables investors to hedge their risks and avoid the pitfalls of over-egging one particular stock pick or pair is also very much in evidence.

As ever, the ethos underpinning the big investment that we are making in this area is about improving the customer service and making everything much more seamless for the user.

We're not going to say anything so glib as watch this space but you'll be hearing a lot more about this in the coming weeks.

Finally, let me wish you all the best for TradingFloor.com's #TechWeek and hope that among the many areas we'll be covering from Barcelona, something out there sparks your interest.

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The Chinese are wedded to their phones and the likes of Alibaba and Baidu are very keen to make sure that they are well-positioned to take their share of a massive market. Photo: istock

Kim Fournais is co-CEO and co-founder of Saxo Bank

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